$46,600 from state license plate fund benefits local women and children

June 28, 2010

There are more than 30,000 light blue “It Shouldn’t Hurt to be a Child” license plates on the road in Arizona today. Purchasing one of these specialty license plates supports primary child-abuse prevention programs throughout Arizona – programs designed to stop the pain before it starts.

Through this specialty license plate program, Flagstaff Medical Center's Women and Infants' Center recently received a grant for $46,600 that will help support the Mom to Mom support groups, First Steps and Born to Read programs offered through FMC’s Women and Infants’ Center. Since 2003 these programs have received a total of $281,400 from the Child Abuse Prevention License Plate Program. 

“Providing support, resources and education to parents are some of the best ways to prevent child abuse,” said Sheri Yeider, M.S.W., FMC parent support coordinator. “We are grateful to have received this grant money and plan to use it in multiple ways to support new parents and help them through this amazing, and sometimes stressful transition of becoming parents.”

Mom to Mom is a free group program that provides ongoing support and education about parenting, as well as an opportunity to meet other new parents and babies. The program incorporates activities for the child's development such as memory, observation, listening, coordination and creativity.

FMC’s First Steps is based on a national program which provides trained volunteers to visit new moms and help answer questions they may have. The program includes a new parent guide, information on community services, a first-year calendar and a “Born to Read” book bag to encourage parents to read to their newborns. Born to Read emphasizes the fact that a child's brain develops at an incredible rate during the first three years of life and encourages parents to read to their child at a very early age. A child's early experiences with reading will lay the foundation for learning and school readiness.

Since the “It Shouldn’t Hurt to be a Child” license plates program's inception in 2000, more than $6.8 million in grant funds has been distributed to agencies throughout Arizona, which includes matching funds from The Arizona Republic Charities and its funding partners. Of the $25 license plate purchase price, $17 plus an $8.50 donation from The Arizona Republic Charities goes directly to primary prevention efforts statewide. The public can contribute to the prevention of child abuse by purchasing a blue plate with children’s handprints.

For more information, visit Arizona Department of Motor Vehicles at
For more information on the Mom to Mom support groups, First Steps and Born to Read programs and other programs offered through the Women and Infants’ Center at Flagstaff Medical Center, contact Sheri Yeider at 928 773-2319 or visit